I R I N A F I N E R M A N

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Project Details

  • Campaign : The Magicians - Welcome to Fillory - Interactive Companion Site
  • Network : Syfy
  • Awards : FWA (Favourite Site Awards), AWWWards Site of the Day

Welcome to Fillory – THE MAGICIANS

The transmedia experience for season 2 of The Magicians was an immersive and interactive digital destination that included a 3D map, original videos with the characters and weekly quests. Fans were able to enter and explore the mythical land of Fillory. After a new episode aired each week a new feature was unlocked that was thematically inspired, so fans felt like they were going deeper into the world of the show.

A screen capture sampling of the weekly quests are below.